A few pieces of digital collateral to promote Monarch Espresso Bar’s brunch & flash box subscriptions.
As an additional way to serve customers at a distance, Monarch started offering Flash Boxes, a spontaneous way to order and deliver their craft coffees, pastries, and merch.
This promotion would only be available to their text subscribers, and to add to the sense of fun and exclusivity, I selected a retro vibe that emphasized clean lines, retro illustrations, and a contrast of crisp black and white with textured overlays.
At left, I have included the preliminary design to build hype and excitement. We followed this up with the full explainer video below and the detailed graphic to explain the offerings.